Rest Area Electronic Customer Feedback System Status: CompleteReport Date: 04/09/2019 Summary: This project funded the manufacture and installation of 36 advance rest area signs along Interstate 35 (I-35), I-94 and State Highway 371, most of which included three-line listings of amenities at the rest area. Among respondents, 33 percent indicated they had seen the signs, and another 29 percent indicated they were not sure if they had. Of these respondent groups, 61 percent described the advance signage as useful. The survey did not determine which listed amenities proved attractive or compelling to rest area users, but survey questions have been revised and the project team continues to gather responses. Final Deliverables: Report #2019-15A Technical Summary Related Materials: New Signs Giver Highway Drivers More Reasons to Stop at Rest Areas - (Blog Post) Related Research:
